Inside Secrets of 6 Figure Social Entrepreneurs
Can you name the number one social media strategy being used by thousands of ordinary Americans to generate six figure incomes via social media? As a leading social media management firm, today we are going to share some surprising insight into the secrets of 6 figure social entrepreneurs; what are they doing differently? How can you get started? How much will it cost? And perhaps most important of all…how can YOU duplicate their stunning success! Keep reading to see for yourself how simply it can be to join the ranks of proven 6 figure social entrepreneurs.
What Makes a Social Entrepreneur?
Ahhh…imagine the ability to set your own schedule. Work from the comfort of your own home. Run your own business and generate at least a six figure income without having to worry about long term lease fees, expensive inventory or even slip and fall claims from clients visiting on site. That is the promise millions of would be entrepreneurs have in mind when they contemplate the creation of a social business. Still others are simply small business owners with a traditional brick and mortar presence hoping to build business via social media marketing. Still others may have less ambitious goals and merely want to supplement their existing income with a small sideline that takes as little time as possible. Whatever your reason and whatever your ultimate goal, two things are quite apparent:
- It is indeed possible to generate a six-figure income as a social entrepreneur.
- Very few people actually stick with it.
Why the Disconnect?
If it is possible to become a successful social entrepreneur then why don’t more people actually do it? As a social media management firm we see both situations time and time again. Fabulously successful entrepreneurs that are living a life they could barely have imagined just a few years ago; a solid income, flexible schedule and plenty of time for family and friends. It’s the dream lifestyle promoted by everyone from Tim Ferris in his best- selling book “The Four Hour Work Week” to dozens of lesser known guru’s selling various programs all over the Internet. This brings us to the first reason some succeed while others fail…the source of the information. Plain and simple, it’s hard for most people to determine who has the “real” information and how to versus those that just talk a good talk.
But there is a second reason which is actually much more pervasive and even more insipid; time. Assuming you have the good common sense to dismiss the claims of those unable to deliver…why are so many small business owners still struggling? Often it comes down to the very same character traits that made them go into business in the first place…the ability to get things done! Yes, you read that right. That DIY attitude gets in the way. Sooner or later everyone reaches a point of diminishing returns where doing it on your own becomes more expensive and less productive than having it done for you. This is where outsourcing social media management begins to make sense. It allows business owners to grow without having to take on long term obligations or trying to spend more time doing it all on their own.
YouTube
Okay, now that we have covered some of the background information let’s take a look into the profiles of one of the fastest growing segment of social entrepreneurs and why they are turning to YouTube! YouTube is often forgotten when it comes to social media marketing but not only is it a social site…it’s a very rapid growing and highly successful one!
Google recently released some surprisingly positive statistics during their Q2 earnings call including the stunning stats of how many entrepreneurs are making over $100k per year just on YouTube! While most people wouldn’t be surprised to encounter someone making $100k on eBay or Amazon, perhaps even via a retail store online…YouTube is rarely even on the radar for most entrepreneurs. It’s time to change that perception.
YouTube is a serious social media presence especially after the addition of Premium Channel options late last year. Producers and channel owners are generating increasingly impressive subscriber lists, sponsored advertising, circulating views and long term followers for a fraction of the cost associated with traditional radio, video or television. In fact, radio and television continue to demonstrate severe downward trends and declining ad revenues at exactly the same time that YouTube is experiencing explosive growth. Dare to compare where those clients (and dollars) are heading?
Perceived Barriers
Wondering why more entrepreneurs aren’t flocking to YouTube? Well, the short and simple answer is time and know-how. YouTube isn’t tough to master but like social media marketing in general, simply doesn’t mean easy. It takes time, technology know-how and skill to generate content worth watching. Unlike less forgiving formats, mistakes on YouTube tend to be rather unforgiving. On the other hand, get it right and the opportunity for growth is nearly unlimited. It’s one more way social media management firms are able to generate growth and help you meet your goals no matter how modest or ambitious!
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