Twitter List Tips
Twitter List Tips
Searching for a quick way to transform a little Twitter list into a terrific marketing tool? Try this little trick out for size! Long loved by social media marketing consultants and agencies alike, making a list on Twitter is fun, easy and super effective.
Why a List?
Twitter, long known for its super-short messages, allows users to generate up to 20 distinctive lists but very few small business owners actually take the time to implement this little gem. Big mistake! By segmenting clients and contacts, it’s easier to target messages and make meaningful gestures that attract attention when online.
What Lists?
First, decide what types of lists will best benefit your marketing campaign. For example, a real estate agent might want to distinguish first-time buyers from investors, new homes from re-sales and so forth. Sit down and make a list based upon user demographics and targeting criteria before implementing a new list.
How to Implement
It’s simple to get started. 1. Log into your homepage and search for the “list” link right below your public information.
2. Hit the “Create a New List’ option and then type in the desired name and description. Make it appealing but clear enough that people understand what is included.
3. Establish privacy setting – select either the public or private option. Use the public option for maximum visibility and participation. Reserve the private option for select campaigns or exclusive needs.
4. Save the list! Remember, you can add users simply by clicking on the person icon…even people you are not following.
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